Self portrait. Pretty accurate, I’m afraid.
For me, that takes many forms:
I craft stories, content, campaigns, and messaging that move people. My work gives brands, products, organizations, and services a voice a noisy world.
I write content that people actually read. That’s because I sweat over every word, and make SEO sound natural.
I pull the knots out of complex subjects and data, so they’re easy to understand and remember.
I think in words and pictures—a holistic approach to solving communications and marketing problems. It’s why I call my website sketch and write.
I create with purpose; driven by strategy, insights, data, and truth.