Skills
Broadcast (video, radio, podcasts)
Concepts, ideation (campaigns, brand development)
Content strategy and creation (articles, blogs, newsletters, podcasts, white papers)
Digital (apps, email blasts, iPad/tablet presentations/sales aids, interactive PDFs, social media, websites, landing pages, microsites)
Direct response and promotional materials (brochures, catalogs, sell sheets and collateral, in-store signage, POP/POS, sales kits)
Messaging (message houses, manifestos, brand voice)
Presentations
Product naming
Lyrics and jingles
Taglines
Writing and public relations (advertorials, articles, editing, ghostwriting, letters, presentations, scripts and speeches, press releases)
B2B and consumer
Airlines
Arts and crafts
Chemicals
Consulting services
Consumer products
Cosmetics
Electronics
Entertainment
Event marketing
Financial and banking
Food
Government
Home décor
Insurance
Retail
Utilities
PHARMACEUTICALS (HCP, PATIENT, CAREGIVER)
Cardiology
Dental
Gastroenterology
Hospitals, healthcare systems, urgent and emergency care
Medical devices
Neurology (epilepsy and Parkinson’s disease)
Optometry/ophthalmology
Surgery (cardiac, wound, bariatric, gynecological, abdominal wall repair)
Tissue transplantation
Urology
Women’s health
Wound care